Badger Blog

Star of television series the Apprentice and one of the UK's most famous female entrepreneurs, Ruth Badger, visited Salford Business School on April 15th 2010 to speak and share the secrets of successful selling to delegates one of the Business school's most successful small business leadership management programmes.

Ruth provided a unique insight into her sales approach and shared the method of how she sells with delegates. The masterclass delivered over 15 years of real sales experience in one morning! Each delegate walked away having developed sales skills that could have a real impact on performance of their business.

Stuart Wells, Director of Management Development Programmes explained that the small business masterclasses have been designed to challenge delegates, stimulate thinking and catalyse awareness."Selling Badger Style" was a superb example of one of our business growth masterclasses. These sessions are specifically designed to meet the needs of small businesses and to provide owner managers with the tools to improve their businesses and develop them as individuals.

More information on the management programmes at Salford Business School can be found at www.business.salford.ac.uk or by calling Stuart Wells on 0161 295 3385.